AI streamlines healthcare access, accelerates treatment planning, and lowers operating costs for payers and health systems. In a recent survey of American healthcare systems, 100% of respondents said they already use AI to manage medical documentation.
While AI is an effective tool with numerous medical applications, it must be used responsibly to ensure positive patient outcomes and shield healthcare organizations from liability.
Counsel’s responsible approach to AI starts from the bottom up. Our platform is built and trained solely on verifiable, trustworthy resources, including:
The result is an intelligent, robust medical AI platform focused on quality of care, accuracy, and regulatory compliance.
To implement effective AI safety guardrails, solutions like Counsel leverage a multi-agent framework combined with physician oversight.
In order to safely and effectively answer a range of user health queries, medical AI systems Counsel use approaches such as task-specific agents, oversight agents, and counsel-of-experts. Agents used to triage care include:
The contextualization from the context-retrieval agent mirrors the way medical professionals approach diagnoses, yielding more informed and actionable insights for both physicians and patients. Specifically, these insights help formulate an effective care plan that aligns with the patient's overall health and needs.
Automatic, detailed insights likewise optimize clinical workflows for physicians and other medical professionals. This information is surfaced to providers through Counsel’s Clinician Cockpit, a proprietary EHR. While Counsel handles the majority of patient concerns without escalating to a human provider, The Clinician Cockpit displays a summarized, accurate snapshot of a patient’s medical history, expediting decision-making and care when a licensed physician is needed.
These analytical insights and tools further improve patient care by enhancing diagnostic precision. This represents just one responsible use of AI in healthcare, but many more are expected to emerge as technology continues to develop. With Counsel, all AI usage is governed via professional medical oversight, meaning only applications that benefit patients, physicians, and payers make their way onto the platform.
These features enable continuous, scalable virtual care, reduce the burden on busy emergency rooms or urgent care centers, and maintain regulatory compliance within a shifting AI landscape.
Counsel’s multi-agentic framework enhances platform security, especially for enterprise organizations. By leveraging different AI agents, Counsel more closely and accurately adheres to patient care guidelines and regulatory frameworks. Several independent safeguard agents run in every member interaction, ensuring every exchange meets clinical, legal, and enterprise-level standards for safety and compliance.
In addition to AI guardrails, Counsel maintains strict adherence to:
Counsel also employs clinician supervision on every patient interaction to ensure reliable security. Healthcare organizations are obligated to uphold a minimum standard for care quality. While Counsel AI can assess patients and respond to their inputs, it can’t resolve every medical query a user may have.
Counsel’s clinician oversight maintains both patient safety and legal defensibility. In uncertain situations, the platform defers to a real doctor for further assessment and analysis. This prevents automated misdiagnoses and upholds the quality of care, enabling organizations to responsibly utilize medical AI without concern for regulatory non-compliance.
Healthcare organizations worldwide are reaping the benefits of responsible AI integration. Two-thirds of physicians already use AI for tasks like:
By automating part or all of these tasks, healthcare organizations can improve network efficiency, save on operational costs, and free up more time to commit to patient care.
In fact, by handling patient correspondence and initial assessment, Counsel has helped healthcare organizations:
The upsides of responsible AI use in healthcare are clear: Lower costs, higher resolution rates, enhanced patient satisfaction, and more. So, how can you implement AI at scale to realize these benefits in your organization?
Responsible medical AI usage is critical for health plans and health systems. The more patients on a platform, the more opportunities for a data breach, allegations of malpractice, or a HIPAA violation.
Counsel’s platform has been designed to deliver:
These safeguards enable healthcare organizations to scale their operations to meet patient demands, regardless of their size.
With Medical AI from solutions like Counsel, organizations can expand access to care cost-effectively.
The added benefit from partnering with Counsel as a payer is the ability to deploy its platform via an embedded, white-labeled option. Counsel fits into any portal or member applications, enabling brand continuity while extending clinical workflows and enterprise healthcare platform capabilities to any organization.
Partner with Counsel to bolster your patient experiences with the power of medical AI.
The Counsel Health editorial team is a multidisciplinary group of writers and editors dedicated to delivering clinically grounded, evidence-based health information. Their work is informed by real-world care delivery and guided by physician expertise, ensuring content is accurate, accessible, and trustworthy. By translating complex medical topics into clear, practical guidance, the team helps readers understand their health, explore care options, and make informed decisions in a rapidly evolving healthcare landscape.
Dr. Cían Hughes is a physician-scientist with over a decade of experience in health AI research. He began his career as an academic surgeon and, in 2015, joined Google DeepMind as its first Clinical Research Scientist, helping to found the DeepMind Health team. Prior to DeepMind, he was an NIHR Academic Clinical Fellow in Otolaryngology at University College London, working across the UCL Ear Institute and the Farr Institute while maintaining clinical practice.
Our content is created for informational purposes and should not replace professional medical care. For personalized guidance, talk to a licensed physician. Learn more about our editorial standards and review process.
